Manajemen Olahraga Modern

Authors

Prof. Dr. Syahrial Bakhtiar, M.Pd.,CISTI.

Universitas Negeri Padang

Dr. Risky Syahputra, M.Pd.

Universitas Negeri Padang

Synopsis

Buku "Manajemen Olahraga Modern: Strategi dan Praktik Terbaik" merupakan panduan komprehensif yang mengupas berbagai aspek penting dalam manajemen olahraga, baik di tingkat organisasi maupun pelaksanaan kegiatan. Disusun dalam 15 bab yang mendalam, setiap bab dipecah menjadi 4 sub bab yang secara terstruktur membahas teori, strategi, serta praktik terbaik yang relevan dalam manajemen olahraga di era modern.

Bab-bab awal buku ini membahas konsep dasar manajemen olahraga, memberikan landasan teori tentang peran manajerial, perencanaan strategis, dan prinsip-prinsip dasar yang harus dipahami oleh para pengelola organisasi olahraga. Pembaca akan diperkenalkan dengan evolusi manajemen olahraga dan pentingnya menerapkan pendekatan modern dalam mengelola sumber daya manusia, keuangan, dan logistik dalam kegiatan olahraga.

Bab-bab selanjutnya mengalihkan fokus pada strategi pengelolaan di berbagai konteks, termasuk manajemen tim, manajemen fasilitas olahraga, hingga pengelolaan event besar seperti kejuaraan dan kompetisi internasional. Setiap bab dilengkapi dengan studi kasus dan contoh nyata dari dunia olahraga yang memberikan pembaca pemahaman praktis dalam menerapkan teori manajemen.

Di pertengahan buku, perhatian diberikan pada pemasaran olahraga, sponsorship, serta manajemen hubungan dengan media. Bab ini sangat penting bagi para pengurus organisasi keolahragaan untuk memahami bagaimana memaksimalkan eksposur dan membangun merek olahraga yang kuat. Selain itu, aspek hukum dan etika dalam manajemen olahraga juga dibahas, memberi wawasan tentang regulasi dan tanggung jawab sosial yang perlu diperhatikan.

Bagian akhir buku menyoroti inovasi dan tren terbaru dalam manajemen olahraga, termasuk penggunaan teknologi digital, data analytics, serta manajemen risiko dan keselamatan dalam penyelenggaraan kegiatan olahraga. Penutup buku ini membahas tantangan dan peluang di masa depan bagi manajemen olahraga.

Dengan struktur yang sistematis dan isi yang menyeluruh, buku ini tidak hanya cocok untuk mahasiswa di Fakultas Ilmu Keolahragaan, tetapi juga dapat dijadikan referensi bagi dosen, pengurus organisasi olahraga, dan peneliti di bidang manajemen olahraga. Melalui buku ini, diharapkan pembaca dapat menguasai keterampilan manajerial yang diperlukan untuk sukses di dunia keolahragaan yang semakin kompetitif.

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